Why buy a used BMW at THE BIMMER STORE?1. RIGHT CAR. Our vehicles ideally create increased self-esteem and image for our prospective customers through the status and image they produce. We must provide the ?Right-Car? in an environment that creates ?Value? in the same transaction. We are able to produce the ?Right-Car? at a great value because our vehicles relative quality is visually, cosmetically and mechanically of the quality that can be perceived as "new Cars".
- BMW ENTHUSIASTS & FAMILY OWNED. The Bimmer Store was founded and is operated by a true BMW enthusiast ? not simply a car nut but a BMW nut. In addition the entire team at The Bimmer Store loves and has extensive knowledge about the BMW brand. BMW?s have been a foundation of the founder?s family history since his grandfather and The Bimmer Store takes that very seriously.
- BEST PRE-OWNED BMW INVENTORY. All of the vehicles at The Bimmer Store are purchased by one of the partners of the company because we know that the vehicles are at the core of our business. The owners of the dealership scour the nation to find only the finest and best pre-owned vehicles to offer to The Bimmer Store?s prospective customers. Each vehicle is hand selected and personally inspected by one of the dealership?s partners prior to being purchased and offered for sale.
2. QUALITY PRODUCT
- CERTIFICATION PROCESS. Instead of adding a warranty to a car and calling ?Certified? we have been perfecting a Certification process for over 10 years. In fact The Bimmer Store rolled out our certified vehicle process before the industry started using the term! Our Certified vehicles go through a process that only a company owned by BMW enthusiasts could perform. We don?t simply stamp the cars with ?Certified? we put each car through the paces and weed out the ones that you wouldn?t want.
- AWARD WINNING RECONDITIONING DEPARTMENT. We have some of the finest staff and vendors to help make our cars look like the gems that they are and to help you keep them looking like new for years to come. Our team sells more BMW?s than any other local dealer and that specialty has aided them in creating the best BMW reconditioning program available. From trained detailers, to paint-less dent removal we can make sure each BMW is in the cosmetic condition it deserves.
- VEHICLE HISTORY REPORTS. We pull a history report (CarFax) on each car so that we can make sure the car has not had a past that we couldn?t detect. We then pull warranty histories to see what type of work and repairs have been done on the vehicle and the warranty dates etc., just one more step in protecting our buyers.
- LONG TERM WARRANTIES. The Bimmer Store has created a great relationship with two fantastic warranty providers that work directly with our service department to ensure seamless repairs and coverage. We can help you gain long-term comprehensive warranties and/or extended contracts for any BMW and virtually any other car. We take the guesswork out of warranties for you and your car.
3. PRESENTATION We must "present" the right-car and the quality of our inventory in a professional manner that elicits a calm and comfort within the customer during the investigative stage, the research stage and the buying process. We can accomplish this by:
- EDUCATION BEFORE YOU BUY. Our sales team is dedicated to helping you in the buying process. Each of our sales team members can show you how to evaluate the condition of the vehicles we offer you for sale. We can show you how to check for structural integrity and evaluate almost any vehicle you are considering purchasing so you know what you are buying.
- TOURING OUR DEALERSHIP. If we present our entire dealership we show that our consumers have protection within the vehicles we sell, the staff of our dealership, and our service department.
4. TRUST & DEDICATION, POST-SALE SERVICE
- UNPARELLELED CUSTOMER SATISFACTION. The Bimmer Store was founded when customer satisfaction was not even a buzzword in the automobile industry, yet it has been at the core of the dealership since the doors first opened. Since our inception and pleasing over 6,000 customers we have had less than 10 customers that we could not satisfy. In our current customer surveys 100% of our customers have said that they will refer their friends and family to purchase cars at The Bimmer Store.
- 15+ YEARS AS THE INDUSTRY LEADERS. The Bimmer Store has been the leading pre-owned BMW dealer in the nation since 1995.
- BMW SERVICE FACILITY. The service department is the heart of our operation. Instead of pushing for production we push our team to offer the best quality repairs and maintenance possible. While other dealers are desperate for technicians, The Bimmer Store has a list of fantastic BMW Certified technicians waiting for an opportunity to work in an environment dedicated to quality instead of simply production. We have to most up to date state of the art tools, Certified BMW Technicians and an environment that rewards quality work.
- AFTER THE SALE CUSTOMER SUPPORT. Pre-owned cars are not all created equal and the team at The Bimmer Store understands that. With that in mind the team invests a lot of time and money to help make sure the cars are in top condition? BUT, you never can be positive, that?s why it?s important to know that whomever you purchase or service a car with will be there after the fact. We are heavily invested in the community, BMW circles, and we have integrity. Just look at our previous customers comments and you can rest assured we are here after you purchase and service your vehicle to work with any post-sale issues to create fair and reasonable resolutions. After all we don?t want to just sell you a car or service your vehicle once; we want to make you a CUSTOMER FOR LIFE.
5. VALUE ($ savings, limiting depreciation, Saving time) The prospective customers of our company desire a mix of reasonable pricing, previously realized depreciation, quality of product and ultimately a trusted product. Finally, we need provide a product of great "Value". We cannot present value to our prospective customers through price alone but only by going through each of the steps in the process to allow prospects to see the way we help them in each facet of the automotive transaction. In order to satisfy our customers we must first of all provide the "right car". We then need to provide the car in a "quality" that is consistent to our prospects image of what such car should be. Ultimately that means that the car must look, drive, perform, smell and have a history that portraits Quality.
Our Philosphy:
Motorcars of Georgia has been helping customers purchase and service BMW?s since our inception in 1995. In addition to our fantastic BMW motorcars we are the exclusive franchise dealer in Georgia for Aston Martin, Lamborghini and Lotus. We are a family owned dealer in which one of the dealership?s partners is involved in every facet of our operation. Our team?s product knowledge, dedication and integrity have given our customers a fantastic alternative to the typical automotive experience for over 15 years.
We offer the finest motorcars in the Southeast yet, more importantly we are dedicated to your satisfaction. In fact in our most recent customer questioner tabulation 100% of our customers responded that they would refer their friends and family to our dealership.
If you are in the market for a New or Pre-owned luxury or exotic automobile or sport utility or if you would like to service your BMW, Lamborghini, Lotus or Alfa Romeo with factory trained technicians, original parts and get a FREE loaner car, give us a call ? or come visit us. You will find a brand new state of the art facility, wireless internet, refreshments and the best attitudes in the car business. Some people think that we display southern hospitality; we just don?t know how to do business any other way?
We have been creating loyal customers for over 10 years and now we want to show you the difference one dealer can make.